Design Thinking for New Product/Services Development

Design thinking is a great framework for new products and services development and is useful to all entrepreneurs.  In this workshop you will you will learn some key mindsets and tools to help you and your team in your innovation process, regardless of the process you are currently using.

This is an interactive and experiential session where you have a chance to understand why design thinking is relevant to creating new products/services and experiences for your customers and explore how to apply this to your projects.

At the end of the session, you will:

• Understand the mindsets and principles behind design thinking
• Have experimented with four tools that you can use in your innovation work
• Be ready to try on some of your own projects

About the Presenter:

Helene Cahen, M.S., is an Innovation Consultant, Trainer, Facilitator and Speaker with 20 years of experience helping companies navigate innovation challenges. She guides Fortune 500, small businesses and non-profits to understand innovation, create innovative new products/services, build effective teams and support a user-centered culture.

In addition, she was a facilitator, coach and lecturer for the Haas School of Business and the VP of Innovation for a start-up.

Trained in Creative Problem Solving and Design Thinking, Helene received an M.S. in Creativity and Change Leadership from ICSC and has a business degree from I.E.P, a top French Business School.